"Cooking Up Cash" - How to Make Money From Your Kitchen - Tutorial

Cooking Up Cash

Need some extra money?
Got bills to pay?
Want put some money aside - just in case?


If you can cook (even a little) or just love food (and wine), you can make money from your kitchen. Learn how.
Home Economist, author and business owner Karla Seidita will show you how in 5 easy tutorials.
Tips, info and ideas a-plenty.
Practical advice.

Make a little. Make a lot. It's up to you.

Karla started at her kitchen table with just $30.00 and an idea. You can, too.

In no time you'll have the extra income you're looking for.

Be your own boss. Enjoy flex time.

Perfect for the stay at home mom.


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5 Week Tutorial - only $25.00
That's 5 easy lessons for only $5.00 a week.
Less than a latte and it's tax deductable as a business expense!
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Each week for five weeks you'll receive an email containing a lesson on how to make money from your kitchen.

Written in plain, easy to follow language, Karla takes out the mystery of "cooking from your kitchen."
People start businesses everyday and you can, too.

Want a sample? Here's the first tutorial - free. Scroll Down.

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$ Cooking Up Cash $

Make Money From Your Kitchen
Tutorial by Karla Jones Seidita, Home Economist

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Sample Tutorial 1 - Getting Started
Starting on a Shoe String

You have an idea. It's a great idea and everyone tells you so. In fact everyone tells you that you should go into business and why not? Lots of other people have started a business and have become very successful.

There are two ways to make your idea into a business:
Starting big by borrowing lots of money

Or

Starting small growing with reinvested profits.

I prefer the latter and call it starting on a shoe string. In fact, that’s the way I started. Twenty years ago Karla's Great Cheesecakes started right at my kitchen table with an idea and a $30 investment. That's all it took!

Starting on a shoe string means you take one step at a time. You reinvest your profits to help your business grow. For most people, it's a realistic, no stress way to start a business. You'll work better and sleep better when you haven't mortgaged the house (again!) and gone into debt with no guarantee that you have income enough to make the payments on time - if at all.

Starting on a shoe string gives you the opportunity to try out ideas, make changes, toss out things that don't work and focus on things that do. When your financial commitment is small you can change direction on a dime. You can even stop all together if life takes you in another direction.

When you start on a shoe string you have a lot to gain but not much to loose.

Begin by getting information and making plans.


1. Start a journal and define your business
Your journal will be your business work book. You won't necessarily write in your journal each day but it will keep your thoughts, ideas and necessary information organized so you can access and review them easily.

Always date each entry so you'll have a time reference. When speak with someone concerning your business, jot down their name and phone number in your journal so you’ll have to if you ever need it again. You'll add to and subtract from your journal eventually filling it up. Get another journal and keep going.

When you put things down on paper (or type them into your computer) you make them real. The more real you make your ideas and goals, the better you'll be at actually making them happen. All successful people keep journals.

A journal doesn’t have to be formal. A ring binder or spiral notebook works well and so does a computer file.

Your first entry should be your goal and your vision for your business. Define your business.
For example:

• Make and sell jelly using grandma's recipes.
• Open a small home made cookie shack at the beach.
• Prepare nutritious take out meals that customers can microwave at home.
• Cater trendy parties
• Host wine tastings


2. Find out what’s required
Although the basic requirements for opening a food business are similar across the USA, each jurisdiction has
specific requirements.

Contact your town, your state health department and your state Department of Agriculture. Tell all three what you'd like to do and ask them what it takes to get started.

Ask if they have any printed guidelines or a web site.

Get a clear understanding of what you need to do. It may be overwhelming but it's important. Think of the regulations as support for your success rather than as restrictions preventing you from going into business. You'll run into trouble if you don't start on a solid foundation.

Rural areas are generally easier for startups than urban areas but don't let that stop you. All municipalities want businesses. Businesses produce tax revenue and government needs money. Without you, governments can't
conduct their "business".

If what you want to do doesn't mesh with your locality, don't give up. Be flexible! Successful entrepreneurs are always flexible!! People just like you start food business everyday. If they can do it, so can you!

More about getting what you want by being flexible in upcoming tutorials.


3. Finance your business
You're going to need a little seed money to get started. At the very least you’ll have to pay for licensing,
insurance, advertising and supplies. When starting on a shoe string, it's always best to use your own money.

One of the best methods for financing a shoe string business is a technique called "The Exponential Apple Method" of business financing or TEAM for short.

It goes like this: you decide to sell apples so you buy a case, sell them all and make a profit. The profit is big enough so next time you can buy two cases. The profit from selling the two cases allows you to buy four cases. Four cases become sixteen cases and so on. Eventually you've made enough profit to buy the whole orchard and have others selling your fruit for you.

When you borrow money, part of your profit has to go to payback the debt. You can't get ahead if your loan is bigger than the sales you're able to make. High debt, not lack of sales, is what makes businesses go under.


4. Keep up with your industry
Read everything you can about going into business. Focus on information that's directly related to what you want to do. Surf the internet. Visit your public library. Check out your local book store. Learn how others did what your want to do and get inspired.


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Tutorial To-Do's
Review this section by answering these questions in your journal:

• What kind of business am I planning?
• What regulations must I comply with to operate my business?
• How much seed money do I have?
• What questions has this tutorial raised?

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Copyright 2008 Karla Jones Seidita All rights reserved.
This document is offered as general information that can be used as a guide when starting a food business in the United States. It is not a substitute for common sense or generally accepted for legal, insurance, accounting or other business council as they relate to individual situations. No part of this document may be reproduced, stored in a retrieval system or transmitted by any means - electronic, mechanical, photocopying, recording or otherwise without the written permission of the author.